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| GENERAL BUSINESS (GBUS) | ||
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| Undergraduate Courses | ||
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Courses are three semester hours (SCH) unless otherwise noted. | ||
| 380. | Business Communication. A study of various communication principles with written applications in business through memos, letters, and reports. Emphasis is placed on clear, accurate and forceful written presentation; the use of practical psychology in communication, decision‑making, problem and case analysis and presentation. Prerequisites: 6 SCH of English composition, 3 SCH in Introductory Speech, and computer literacy or consent of instructor (Note: This course replaces IS 380. Students may apply on 3 hours from IS 380, Comm 380 or GBus 380 to meet degree requirements. | |
| 412. |
Business Writing Using Word Processing. The
study of composing and formatting business writing with computers. Emphasis on
case problems for memos, letters, proposals, reports, resumes, newsletters, and
other documents necessary in contemporary business. Typing skills suggested.
Prerequisite: MIS 301. | |
| 420. | Managing Cultural Differences. A study of critical sensitivities the business person must exhibit in various parts of the world as related to the demands of business for a repertoire of style, a respect for diversity, and and understanding of cultures. | |
| 430. | Corporate Image. A corporate image is the reputation of the corporation. Course examines application of philosophies and strategies used to build and maintain a positive image in the complex business environment of today. | |
| 440. | International Business. Designed to allow students to explore problems and challenges in international business. Students are given the opportunity to visit with representatives of various international companies during a field trip. | |
| 450. | Business Ethics. A study of ethical problems in business and the foundation for decisions involving ethical issues. Topics include ethical concepts, personal integrity, individual conscience and company loyalty and responsibility conflicts, as they impact on the decision process in the functional areas of business. | |
| 456. | Social, Political and Legal Environment. The study of the social, political, and legal environments in which organizations must operate. Special emphasis on legal institutions, their impact upon the operation and performance of business and government, and ethical standards and their effect upon business and government. | |
| 458. | Seminar in Real Property Valuation. Acquaints the student with the principles and practices in determining the various types of value applied to real property. Provides an in-depth discussion of the driving concept of market value; guidelines for market analysis projections; and information that addresses inflationary swings, interest rate fluctuations, regulations of thrift institutions, impact of tax reforms, other developments affecting movement of capital. | |
| 468. | Public Relations. A study of the principles and practices in the field of public relations with emphasis on practical case study experiences. | |
| 470. | Internship in Business. This is a directed internship which provides business students with the applications of business related knowledge in an organization. The student receives hands‑on experience under the joint guidance of a professional from an organization and a faculty supervisor. | |
| 475. | International Business Internship. This is a directed internship which provides business students with the applications of international business related knowledge in an organization. The student receives hands on experience under the joint guidance of a professional from an organization and a faculty supervisor. | |
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| GENERAL BUSINESS (GBUS) | ||
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| Graduate Courses | ||
| Courses are three semester hours (SCH) unless otherwise noted. | ||
| 558. |
Seminar in Real Property Valuation. Acquaints the student with the
principles and practices in determining the various types of value applied
to real property. Provides an in‑depth discussion of the driving
concept of market value; guidelines for market analysis projections; and
information that addresses inflationary swings, interest rate
fluctuations, regulation of the thrift institutions, the impact of tax
reforms, and other developments affecting the movement of capital.
Students who have already completed GBUS 458 are not eligible for this
course. | |
| 582. |
General Business Seminar. The purpose of this course is to introduce
the student to general business principles which affect all business
organizations. Principles, and their interrelationships, from such fields
as management, marketing, finance, accounting, law, taxation, and
economics will be considered. Students will also be introduced to the
analytical skills required of the business manager/owner in a changing
environment. Students who have already completed GBus 482 are not eligible
for this course. | |
| 597. |
Special Topics. Organized class. May be repeated when topics vary.
Special courses designed to cover areas of specific interest. (1-4
semester hours) | |
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