Visit Epinions.com reviews of Austin, TX and do a written content analysis of the comments that are posted.  Your analysis must not be anecdotal, but must be based on an analysis that is substantiated with the spreadsheet method that we used in class.  The objective of this research is to determine the features that cause people to like or dislike a destination in Texas.  This would help us to better understand what travelers and tourists might like to see and do in Texarkana and what kinds of features should and should not be used in promoting the city as a destination.  Although the report itself is to be an individual effort, you are encouraged to work collaboratively with other class members to develop the grid that is used in your analysis.

Your report must include the following format, not necessarily with any sort of headings:

1. objectives of the research
2. source of the data
3. discussion of the methodology
4. discussion of the findings
5. discussion of the conclusions

The report should not include the spreadsheet itself; the spreadsheet is merely a working document that is a tool to assist in your analysis.  That is, the report should be understandable without your spreadsheet.  However, for the sake of grading your report for this class, do submit your spreadsheet as a separate (independent) document.