MKT 521W - SP2014
Three exams are scheduled at five week intervals, with the first to be
taken in the fifth week.
Exams are taken on Blackboard.
Three projects are scheduled at four week intervals, submitted through Blackboard
as document files in MS Word (.doc or .docx) format.
Additionally, you are expected to periodically (a few times per week) visit the class
discussion board on Blackboard.
You are expected to post on the Roll Call thread once each each week.
Discussions will be associated with issues of the projects and the exams, and
failure to be a regular and active participant will probably impact your performance
on these assignments.
Anything addressed in these class discussions is "fair game" for exam
questions and project expectations.
- Roll Call EACH week of the semester: Post on the Roll Call thread
on the course discussion board before each week ends on Sunday at 11:59 PM.
Failure to post attendance on the discussion board may result in being dropped from
the course for non-attendance.
Although you only need to sign the attendance sheet once per week, you are
expected to stay up to date with ongoing class discussions by checking
several times per week.
- Project 1, Sales
before 11:59 PM (midnight) Wednesday, 5 FEB (Week 4).
- Exam 1,
13-16 FEB, noon Thursday to midnight Sunday (Week 5).
- Project 2, Value
of a Customer Memo
before 11:59 PM (midnight) Wednesday, 5 MAR (Week 8).
- Exam 2,
27-30 MAR, noon Thursday to midnight Sunday (Week 10).
- Project 3, Sales
Promotion Break Even Analysis
before 11:59 PM (midnight) Tuesday, 16 APR (Week 13).
- Exam 3,
1-4 MAY, noon Thursday to midnight Sunday (Week 15).