vita printed from http://www.tamut.edu/~bowen/vita/vita_5yrAACSB.htm
rolling 5-year AACSB Scholarship and Service Activity Vita

ROBERT S. OWEN, Ph.D.
Associate Professor of Marketing
College of Business
Texas A&M University-Texarkana
7101 University Ave.
Texarkana, TX 75505
(903) 223-3010
robert(dot)owen(at)tamut(dot)edu
http://www.tamut.edu/~bowen/


EDUCATION

  • Ohio State University, 1987-92
    Ph.D., Marketing (logistics minor)

  • Ohio State University, 1987-90
    M.A., Marketing

  • Central Michigan University, 1979-81
    M.A., Management

  • Park College 1977-79
    B.A., Management (Cum Laude)

  • Community College of the Air Force, 1976-78
    A.A., Instrumentation Electronics

  • USAF School of Metrology, 1976
    Honor Graduate, Metrology

  • Bowling Green State University, 1971-1974
    education major (music scholarship)


Dissertation:

  • Consumer Mental Workload: Meaning and Measurement (1992). Columbus, OH: Ohio State University.  Martha C. Cooper, adviser.  UMI order number DA9227347, 340 pp.  Dissertation Abstracts International vol. 53-5, p. 1592A.  Available online at http://rave.ohiolink.edu/etdc/view?acc_num=osu1262717327


  Professional Certification:

  • Certified Electronics Technician (CET, #OH-450), administered by the International Society of Certified Electronics Technicians.


 


Other Training:

  • Grants 101: Professional Grant Proposal Writing, The Grant Institute, University of Houston, 30 JUN 04.

  • Direct Marketing Circulation Day, New York, NY. 30 JAN 97. Scholarship awarded by the Direct Marketing Association.

  • Direct Marketing Institute for Professors, fellowship awarded by the Direct Marketing Day of New York, Inc. and the Direct Marketing Educational Foundation, 29-31 MAY 96, New York, New York.


 

EXPERIENCE

Teaching Experience:

  • Texas A&M University-Texarkana, Texarkana, TX.  Associate Professor, 2005-pres.; Assistant Professor, 2002-2005.

  • Pennsylvania State University-Berks, Reading, PA.  Assistant Professor, 1999-2000.

  • State University of New York at Oswego, Oswego, NY.  Assistant Professor, 1994-1999.

  • Bloomsburg University, Bloomsburg, PA.  Assistant Professor, 1992-94.

  • Ohio State University, Columbus, OH.  Graduate Teaching Assoc. (full responsibility), 1987-92.


Other Relevant Experience:

  • Project Director. SyKronix.com.  2000-2002.  Built online marketing research applications and services (no longer seeking business; converted to secondary research portal).

  • Project Director. V2, Blue Bell, PA.  2000.  Developed an online pseudo eye tracking (mouse tracking) application, conducted competitive intelligence research for a pharmaceutical marketing research firm.

  • Graduate Research Associate. The Ohio State University, Department of Marketing, Columbus, OH.  SP 88, WI 89, SP 91.  Fabricated electronic equipment and wrote computer programs used in advertising research; performed statistical analyses.  (GTA experience listed above.)

  • Electronics Technician. The Ohio State University, Behavioral Sciences Laboratory, Department of Psychology, Columbus, OH. 1981-87.  Designed and fabricated electronic hardware and computer interfaces; wrote computer programs used in social, cognitive, and engineering psychology research.  Designed and ran video facilities used in counseling psychology and in focus group research.

  • Sales Agent. Northwestern Mutual Life Insurance Company, Columbus, OH.  1980-81.  Sold financial and estate planning products while completing MA degree.

  • Metrologist. United States Air Force, Precision Measurement Equipment Laboratory, Rickenbacker AFB, OH.  1976-80.  Metrology is the science of measurement.  Calibrated and repaired precision measurement equipment (PME) traceable to what is now the NIST (National Institute for Standards and Technology).  Honor Graduate (1976) of nine month USAF School of Metrology at Lowry AFB, CO.


 

INTELLECTUAL CONTRIBUTIONS
Google Scholar citations page is at
http://scholar.google.com/citations?user=4kVo4XkAAAAJ"

Scholarly Journal Articles (peer reviewed):

  • Owen, Robert & Patricia Humphrey (2009), "The Structure of Online Marketing Communication Channels."  Journal of Management and Marketing Research, 2, 54-62.  Accessible online at http://www.aabri.com/manuscripts/09135.pdf

Scholarly Book Chapters (peer reviewed):

  • Owen, Robert S. (in press), "Marketing Vulnerabilities in an Age of Online Commerce."  In Encyclopedia of Information Science and Technology, Third Edition.  Mehdi Khosrow-Pour (ed.).  Information Science Reference, IGI Global, Hershey, Pennsylvania. 
  • Updated version of chapter previously published in in the second edition.

  • Owen, Robert S., & Bosede Aworuwa (in press), "Contemporary Use of Classic Programmed Instruction Design and Theory." In Encyclopedia of Information Science and Technology, Third Edition.  Mehdi Khosrow-Pour (ed.).  Information Science Reference, IGI Global, Hershey, Pennsylvania.  Updated version of chapter previously titled "Contemporary Instructional Design." in the second edition.
  • Owen, Robert S. (2009), "Marketing Vulnerabilities in an Age of Online Commerce."  In Encyclopedia of Information Science and Technology, Second Edition, Vol. 4, 2525-2529.  Mehdi Khosrow-Pour (ed.).  Information Science Reference, IGI Global, Hershey, Pennsylvania.  ISBN 978-1-60566-026-4.  Accessible online at http://www.igi-global.com/chapter/marketing-vulnerabilities-age-online-commerce/13939
  • Owen, Robert S., & Bosede Aworuwa (2009), "Contemporary Instructional Design." In Encyclopedia of Information Science and Technology, Second Edition, Vol. 2, 728-731.  Mehdi Khosrow-Pour (ed.).  Information Science Reference, IGI Global, Hershey, Pennsylvania.  ISBN 978-1-60566-026-4.  Updated version of first edition chapter previously titled "Programmed Instruction, Programmed Branching, and Learning Outcomes" in the original edition. Accessible online at http://ebooks.narotama.ac.id/files/Encyclopedia%20of%20Information%20Science%20and%20Technology%20(2nd%20Edition)/Contemporary%20Instructional%20Design.pdf
  • Aworuwa, Bosede & Robert S. Owen (2009), "Learning Outcomes Across Instructional Delivery Modes."  In Encyclopedia of Distance Learning, Second Edition, Vol. 3, 1363-1368.  Caroline Howard, Judith V. Boettcher, Lorraine Justice, Karen Schenk, Patricia L. Rogers, & Gary A. Berb (eds.).  Information Science Reference, IGI Global, Hershey, Pennsylvania.  ISBN 978-1-60566-198-8.  Updated version of chapter previously titled "Instructional Delivery and Learning Outcomes in Distance Learning" in original edition.  Accessible online at http://www.igi-global.com/chapter/encyclopedia-distance-learning-second-edition/11922

Academic Conference Proceedings (peer reviewed):

  • Lord, Kenneth, Robert Owen, & Nethaniel Lord (2014), " Changes in Response-Time-Measurement Technology: Unlocking the Nonlinearity of Consumer Response."  Proceedings of the 13th European Conference on Research Methodology for Business and Management Studies ERCM 2014. 253-259.  Cass Business School at City University of London UK.

  • Owen, Robert S. (2009), "Reporting Physical Measures that Imply Information Processing."  Proceedings of the First Annual Business Conference.  Sam Houston State University (no page numbers in proceedings).  Accessible online at http://www.shsu.edu/academics/general-business-and-finance/general-business-conference/documents/GeneralBusiness2009Proceedings.pdf#page=167

Academic Conference Presentations (peer reviewed paper or abstract not published)
(Presentations of proceedings listings above are not duplicated.)

  • "Revisiting the Dimensions of Consumer Mental Workload through PLS-SEM Modeling." Presentation at the Academy of Business Research Fall 2013 Conference, San Antonio, 18-20 SEP 2013.
  • "Student Cheating, Psychopathy, and University Social Responsibility." Presentatation at the Academy of Business Research Spring 2013 Conference, New Orleans, 13-15 MAR 2013.
  • "Salespeople as Corporate Psychopaths." Presentation at the Academy of Business Research Spring 2012 International Conference, New Orleans, 14-16 MAR 2012.
  • "A Model for the Diffusion of Persuasive Technology." Paper presented at the Sixth International Conference on Persuasive Technology, The Ohio State University, 2-5 JUN 2011.

Trade Journal, Magazine, and Newspaper Articles (not peer reviewed):

  • Owen, Robert S. (2013), "Six Hours to Cut Down a Tree, the First Four to Sharpen the Axe," Texarkana Gazette, 29 DEC.

  • Owen, Robert S. (2013), "What do Bedrooms, Boardrooms, and Veterans have in Common," Texarkana Gazette, 14 JUL.

  • Owen, Robert S. (2012), "Decline of the American Middle Class," Texarkana Gazette, 27 AUG.

  • Owen, Robert S. (2012), "The Easter Bunny, Chicks, and Snakes Dressed as Sheep," Texarkana Gazette, 25 MAR.

  • Owen, Robert S. (2011), "The Monster Behind the Marketer's Mask," Texarkana Gazette, 9 OCT.

  • Owen, Robert S. (2011), "The Global Diploma Competition," Texarkana Gazette, 27 FEB.

  • Owen, Robert S. (2010), "Lifetime Value of a Customer," Texarkana Gazette, 7 NOV.

  • Owen, Robert S. (2010), "Priorities and the Marketing Concept," Texarkana Gazette, 29 AUG.

  • Owen, Robert S. (2009), "Let's Keep American Universities at the Top of the World," Texarkana Gazette, 20 DEC, 8C.

  • Owen, Robert S. (2009), "American Common Sense," Texarkana Gazette, 25 OCT, 8C.
  • Owen, Robert S. (2009), "Lazy Americans? Enjoy Your Summer!" Texarkana Gazette, 5 JUL, 8C. 

  • Owen, Robert S. (2009), "So You're Thinking of Returning to College," Texarkana Gazette, 12 APR, p. 10C. 


 

SERVICE

Professional Service to the Discipline:

  • Editorial Review Board, Journal of Information Technology and Research, 2007-pres.
  • Session chair, Academy of Business Research Fall 2013 International Conference, San Antonio, SEP 2013.
  • Session chair, Academy of Business Research Spring 2013 International Conference, New Orleans, MAR 2013.
  • Manuscript reviewer, Encyclopedia of Information Science and Technology, 3rd. Edition, 2013.
  • Session chair, Academy of Business Research Spring 2012 International Conference, New Orleans, MAR 2012.

University Service:

  • Texas A&M-Texarkana
    • search committee member (2013, 2014)
    • Freshman Convocation Committee member (2013, 2014)
    • Student Academic Achievement Award Committee member (2013, 2014) Faculty Senate president ex post facto (2009-2010); Faculty Senate senator (SP 2012); Faculty Senate president (2008-2009); Faculty Senate Executive Committee (2007-2010)
    • Graduate Council (2007-2011)
    • Enrollment Management Committee (2008-2010)
    • Retention Committee (2008-2010)

Community Service:

  • Project Manager, TexarkanaMSA.org