Business Administration
Business Administration
Texas A&M University-Texarkana's Business Administration (BBA) degree was designed with you in mind, offering endless possibilities. Whether you're interested in banking, agriculture, marketing, or sports management, A&M-Texarkana's BBA programs offer you the flexibility to find your unique niche in the business world.
Whether you dream of launching your own business or managing corporate operations, our BBA programs build the foundation, with targeted concentrations that align with your career goals and prepare you for today's marketplace.
Program Information
Degree Name: Bachelor of Business Administration (BBA)
Degree Type: Undergraduate
Format: 100% online/Face-to-face
Catalog: Degree requirements
Questions: 903-223-3000
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Why Get Your Business Administration Degree from A&M-Texarkana?
Flexible. Focused. Future-Ready.
With a Business Administration degree from Texas A&M University-Texarkana, you’ll earn an education backed by the Association to Advance Collegiate Schools of Business (AACSB), which is the highest global standard of business education, achieved by only 6% of institutions worldwide (AACSB International). This distinction means you can trust your BBA degree meets rigorous standards in teaching, curriculum, research, and success.
Our BBA curriculum has recently been redesigned with your goals in mind, giving you the flexibility to shape your business education through a concentration area. Whether you’re drawn to data or motivated by leadership, you’ll find a pathway that matches your ambitions.
You’ll learn from faculty who balance academic research with real-world business experience, all while keeping your growth and success at the center of their teaching. On our close-knit campus, you’re not just a number, you’re part of a community invested in your future.
Program Highlights:
Explore a Broad and Flexible Curriculum
A&M-Texarkana’s AACSB accredited BBA program offers a comprehensive foundation in business fundamentals, preparing you to lead, manage, and adapt in a dynamic global economy. From management and banking to entrepreneurship and marketing, you’ll gain both general and specialized skills, empowering you to adapt, lead, and thrive in a constantly evolving business landscape.
Choose from Multiple Career-Ready Concentrations
Customize your degree to align with your passions and career goals. A&M-Texarkana offers multiple BBA concentrations, each functioning as its own unique program. You also have the flexibility of selecting more than one concentration, receiving a minor, or a certificate to support your concentration area. Your academic advisor can help you select the best concentrations and electives for a BBA program that fits your ambitions.
Real-World Learning with Personalized Support
Learn from expert faculty with real-world business experience, dedicated to their craft and academic research. Small class sizes ensure personalized attention and mentoring. Many courses integrate case studies and hands-on projects and you also benefit from internship opportunities with local and regional businesses.
Business Administration Concentrations
Agribusiness
With A&M-Texarkana’s Agribusiness Business Administration concentration, you’ll gain the business and agriculture expertise, and the flexibility to tailor electives, that prepare you to lead in agribusiness, advance to graduate study, or shape your own career path.
Careers for BBA-Agribusiness:
Careers and jobs are available in many areas. Some examples include Agribusiness Management, Farm and Ranch Operations, Supply Chain and Logistics Coordination, Agricultural Marketing and Sales, Human Resource Management in Agricultural Enterprises, Government and Nonprofit Agricultural Agencies, and Entrepreneurship in Agriculture-Related Ventures.
Banking and Finance
With the Banking and Finance concentration, you’ll gain a comprehensive understanding of financial systems, corporate finance, and investments. Utilize applications like Bloomberg Professional and BankFocus while attaining professional credentials and interacting with industry leaders. You’ll also strengthen your oral, written, and critical thinking skills while becoming proficient in the technology applications and databases needed to succeed in the banking world.
Careers for BBA-Banking and Finance:
Careers and jobs are available in many areas. Some examples include becoming a personal banker, loan officer, and bank branch manager. You can also become a budget, credit, or financial analyst and even a stockbroker.
Business & Data Analytics
In the Business and Data Analytics concentration at A&M-Texarkana, you’ll gain hands-on technical and business skills through courses like JAVA Programming and Business Data Analytics, preparing you for industry certifications and a career turning data into solutions.
Careers for BBA-Business and Data Analytics:
Careers and jobs are available in many areas. Some examples include data analyst, business intelligence developer, or systems analyst in private companies, financial institutions, technology firms, or government agencies. This program equips you with the skills to translate data into strategy, giving you an edge in the growing analytics field.
Business Information Systems
As an A&M-Texarkana Business Information Systems major, you’ll gain in-demand skills employers are actively seeking like managing projects, designing secure web-based business systems, and harnessing the power of data mining. Sharpen your critical thinking and communication skills so you can present solutions with confidence to leadership teams and stakeholders. With this concentration, you’re not just learning theory, you’re preparing for a career where technology meets strategy.
Careers for BBA-Business Information Systems:
Careers and jobs are available in many areas. Some examples include banking and finance, manufacturing and industry, service companies that utilize technology to enhance customer experiences and business outcomes, and project management and consulting. Another opportunity would be the information security industry, where you can protect businesses from cyber threats.
Entrepreneurship
Entrepreneurship is an exciting and rewarding path of study where you'll learn about the necessary steps taken to start, build, and sustain a business. Explore how to build a business by forming foundational business plans, developing a product or service, and marketing your ideas. Learn how to develop and lead teams using Human Resource Management skills. You'll also grow in leadership, making you even more valuable to your future employers.
Careers for BBA-Entrepreneurship:
Careers and jobs are available in many areas. While you can start your own business, other opportunities exist by working for companies or even in consulting opportunities. An education in entrepreneurship is perfect for developing products or services for companies. Entrepreneurship is a great skill if you're interested in working in the non-profit sector.
General Business
In General Business, you'll build a broad foundation in a multitude of business topics. This curriculum is designed to strengthen skills in strategic planning, budgeting, forecasting, inventory management, foundations of accounting, logistics, and marketing. You'll graduate with the skills to improve operating efficiencies in a wide range of businesses. Be prepared to contribute immediately to a company’s bottom line.
Careers for BBA-General Business:
Careers and jobs are available in many areas. General Business graduates from A&M-Texarkana are hired into a wide range of businesses including service companies, financial institutions, or industrial companies. Some graduates, alternatively, choose to pursue their own businesses. General Business students from A&M-Texarkana offer companies that entrepreneurial mindset that many companies value.
Management
As an A&M-Texarkana management major, you'll gain leadership skills and learn how to manage resources and drive business success! Prepare to navigate today’s competitive business world with confidence and graduate ready to make an impact and stand out in the global marketplace.
Careers for BBA-Management:
Careers and jobs are available in many areas. Some examples include Entrepreneur, Team Leader, Analyst, Buyer, Banking, Financial Advisors, Security Analysts, Wealth Managers, Real Estate Appraisers Insurance Agents, Project Manager, Consulting, Sales and Marketing, Retailing, Human Resources, Pension & Investment Planning.
Marketing
In A&M-Texarkana's marketing concentration, you'll learn how to classify customers and use analytical tools to discover the needs and wants of customer groups. In addition, you'll learn about attracting and servicing your customers through distribution and promotion. Whether growing your own investments or helping a company thrive, you’ll be prepared to make an impact while setting yourself apart in a competitive business landscape.
Careers for BBA-Marketing:
Careers and jobs are available in many areas. Some examples include the following Market Analyst, Account Executive, Business Analyst, Customer Relationship Manager, Brand Manager, Account Representative, Advertising Designer, Project Manager, Buyer, Public Relations Representative, Product Manager, Business Development Representative, Sales Professional, Retailer, or Business Owner.
Retail Management
In A&M-Texarkana’s BBA-Retail Management concentration, you’ll gain the skills to succeed in today’s dynamic retail world. You’ll explore organizational behavior, human resource management, supply chain strategies, and sales, while mastering data analytics to understand consumer behavior and spot market trends. With 12 hours of elective business credits, you can tailor your concentration to match your career goals, making your education as unique and ambitious as you are.
Careers for BBA-Retail Management:
Careers and jobs are available in many areas. Some examples include retail management, buying and merchandising, sales and business development, human resources, supply chain and logistics, data analytics and marketing, as well as e-commerce and digital retail. You also may pursue roles such as store or district manager, merchandise planner, sales manager, HR specialist, supply chain analyst, or online store manager.
Sports Management
In A&M-Texarkana's BBA Sports Management concentration, you'll develop your leadership skills in marketing, accounting, economics, legal aspects of sports, and more. Gain the confidence to lead people in today's demanding sports business world.
Careers for BBA-Sports Management:
Careers and jobs are available in many areas. Some examples include working with professional groups in marketing and promotion or pursue retail and represent sporting goods stores. Pursue positions in fitness and health industries, working directly with athletes or pursue operations and facilities management.
Supply Chain Management (SCM)
The sky is the limit in A&M-Texarkana's BBA-Supply Chain Management (SCM) concentration. Develop high-demand analytical skills in learning about inventory management, logistics, quality, purchasing, and transportation. You'll also gain the opportunity to learn how to grow your personal investment portfolio or strengthen your company’s business.
Careers for BBA-Supply Chain Management:
Careers and jobs are available in many areas. Some examples include Project Management, Logistics, Quality Assurance, Inventory Management, Purchasing Management, Operations Management, Warehouse Management, Sales Operations, Aggregate Planning, Demand Forecasting, Contingency Planning, Recycle Management, Environmental Planning, Product Planning, Transportation, Quality Analysis, Inventory Planning, Operations Planning, Inside or Outside Sales, Inventory Analysis, Investment Recovery, Production Planning, Process Improvement and Enterprise Resource Planning (ERP) and Systems, Applications, and Products (SAP) Management.
Wealth Planning
A&M-Texarkana's BBA-Wealth Planning concentration combines the two fields of finance and accounting. Learn how to enrich others' lives by helping them achieve financial goals from asset and cash management to estate and tax planning. Participate in managing a real money portfolio while utilizing professional applications like Bloomberg Professional, eMoney, Money Guide Pro, and Interactive Brokers’ Trader Workstation. Interact with industry professionals and attain professional concentrations as you gain the skills valuable in today's marketplace.
Careers for BBA-Wealth Planning:
Careers and jobs are available in many areas. Some examples include financial analysts, financial planners, and investment advisors. Other opportunities are wealth managers, trust officers, or stockbrokers. You can even pursue a law career or become a Certified Public Accountant (CPA).
